18 Dec

Cross-Device is a Focus for Marketers in 2017

The following is an excerpt from CrossDevice.Press’s bimonthly newsletter. CrossDevice.Press is the aggregation of all news pertinent to cross device development and partnerships within AdTech. Newsletters will be delivered every other Monday morning — typically including the top headlines from t...

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04 Mar

2014 Overview of Mobile Opportunities for Data Management Platforms (DMPs)

It’s 2014 and nearly everything is described as data-driven. From marketing to recruitment, all actives are quantified and leveraged in an algorithm to optimize a future, repetitive action. Data-centric strategies minimize waste and provide a competitive advantage.

Data Management Platforms (D...

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03 Mar

Paving New Roads at Human Demand

Over the past year I have acted as the SVP of Business Development at eDealya, which is a technology that enables marketers to respond to social intent with an in-context, on-time, and relevant mobile advertisement. My time at eDealya has been challenging and rewarding, but it’s time for me to mo...

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