21 Mar

The Devils Version of Social Media

I was fortunate enough to attend Friday night’s New Jersey Devils game at the Prudential Center in Newark, NJ. Coincidentally, the New York Times published an article the following day praising the hockey team for their social media efforts. Being familiar with the majority of digital communicati...

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16 Mar

Facebook Comments | Tag Friends, Pages, Apps, Groups and Events

Facebook has made some interesting additions to their comments feature. Previously users could comment on their Friend’s posts and Pages updates to engage in a conversation and contribute their personal insights. However, only the original post could embed links and tag other Facebook users, Page...

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15 Feb

Participation, Aggregation and Criticism in the Digital Age

Last week was Social Media Week. In 9 cities across the world, social media enthusiasts, gurus, ninjas and the like gathered to discuss some trending topics in the real-world instead of online. Whether you attended lectures via livestream webcasts or in person, each event provided the audience wi...

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07 Oct

Should Your University be On-The-Map?

Universities attempt to engage prospective students and parents, current students and alums in hopes of launching, developing and managing effective communities. In recent years, society has become digital; existing more and more in an online realm. However, with the sudden growth of Location-Bas...

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