11 Nov

21st Century Restaurant | Online Reputation Management

Most small businesses are faced with many of the same problems. Perhaps the most pernicious is the missing 25th hour in a day. The introduction of new technology and various platforms to market a service or product does not help the situation.

Restaurants are especially bombarded by new ways t...

Continue Reading »


07 Apr

The Social Media Generation Gap

Every generation is known for their accomplishments. Each generation is associated with a historical event. All generations are defined by their lasting legacy. Generation Y is becoming known for its technological advances in social communications.

Constant interconnectivity, real-time communi...

Continue Reading »


21 Mar

The Devils Version of Social Media

I was fortunate enough to attend Friday night’s New Jersey Devils game at the Prudential Center in Newark, NJ. Coincidentally, the New York Times published an article the following day praising the hockey team for their social media efforts. Being familiar with the majority of digital communicati...

Continue Reading »


17 Mar

Social Media Isn’t Foreplay

Try to simply purchase a cup of coffee without running into some adolescent or young adult who has his or her head buried in their smartphone. I challenge you.

Interestingly enough, Nate Freeman, a journalist for The New York Observer, concludes that modern communication tools and social netwo...

Continue Reading »