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The Segment Is Not the Signal

If Adtech Priced Google’s Fate in a Prediction Market

The Gap Between the Promise and Reality of CTV

My name is Keith Petri.

// SVP Data, Identity + Supply @ Viant
// CEO @ loc.kr (a Viant company)
// GP @ Gambit.co

Previously Chief Strategy Officer at Screen6 (acquired by SambaTV), VP Strategic Partnerships at IgnitionOne, SVP Strategic Partnerships at Human Demand (acquired by IgnitionOne), SVP Business Development at eDealya (acquired by Human Demand), owner of CNSLT.us & Founder/CEO of iGottaGuide (acquired by GetYourGuide). Educated in business, economics, and studio art with a strong passion for marketing and technology. Learn more...

/kp

Lake Placid | A Destination for Skiers
January 21, 2011

September 2010

Social Media Policy
September 7, 2010

August 2010

The Segment Is Not the Signal

If Adtech Priced Google’s Fate in a Prediction Market

The Gap Between the Promise and Reality of CTV

The Segment Is Not the Signal

If Adtech Priced Google’s Fate in a Prediction Market

The Gap Between the Promise and Reality of CTV

Operations

Lake Placid | A Destination for Skiers
January 21, 2011

Social Media Policy
September 7, 2010

Boomerang: A “Must Have” Gmail Extension
August 23, 2010

Manage Your Network
August 4, 2010