Keith Petri's Space

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09 Dec

How Properly Projecting Sales Cycles Ensures Growth

Posted on December 9, 2012 by Keith Petri in Business, Business Operations, Sales with 1 Comments

Consulting for small businesses across verticals affords me the ability to continuously learn. I am exposed to a number of industry specific challenges, but periodically find myself faced with a recurring problem faced by clients across all industries. Recently I have seen numerous clients confro...

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05 Dec

Formalizing the Sales Process

Posted on December 5, 2012 by Keith Petri in Business, Business Operations, Sales with 6 Comments

A business is only as strong as its weakest process. Having clear guidelines for all tasks is essential to maintaining a level of consistency in your brand image, client communications, and quality of work. As previously discussed, formalizing processes is a prolonged exercise that grows with a c...

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02 Dec

Binders Full of Procedures

Posted on December 2, 2012 by Keith Petri in Business, Business Operations, Entrepreneurship with 3 Comments

Forming an organization’s structure is a difficult task for any entrepreneur to tackle – especially when he is just starting out. However, forward thinking allows for a small business owner to understand the steps necessary to bring his concept to fruition.

I have recently met with two founder...

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28 Nov

Why iGottaGuide Failed | A Startup Story

Posted on November 28, 2012 by Keith Petri in Business, Entrepreneurship, Personal, Technology with 11 Comments

[Acquired by GetYourGuide]

iGottaGuide was my first scalable technology startup. Prior to working with my co-founder and developer Michael Griffiths, we both had extensive experience in service-based businesses. We saw tourism as a fragmented industry, hard to navigate with a massive amount of...

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25 Nov

Sustainable Corporate Reputation

Posted on November 25, 2012 by Keith Petri in Business, Business Operations, Culture, Entrepreneurship with 1 Comments

Corporate Culture. Company Values. Management Philosophies. Businesses spend a great deal of time formalizing both how customers perceive them and how employees conduct themselves.

Regardless of whether a business is just starting or if it has an established customer base and is expanding its ...

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My name is Keith Petri.

// CEO @ loc.kr (a Viant company)
// GP @ Gambit.co

Previously Chief Strategy Officer at Screen6 (acquired by SambaTV), VP Strategic Partnerships at IgnitionOne, SVP Strategic Partnerships at Human Demand (acquired by IgnitionOne), SVP Business Development at eDealya (acquired by Human Demand), owner of CNSLT.us & Founder/CEO of iGottaGuide (acquired by GetYourGuide). Educated in business, economics, and studio art with a strong passion for marketing and technology. Learn more...

Keith Petri

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