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17 Dec

Sales Resources | Know Your Audience

Posted on December 17, 2012 by Keith Petri in Business, Networking, Sales with 0 Comments

Once a business formalizes the sales process, understands future cash flows, and defines its competitive advantage, it is the responsibility of the sales team to utilize the structure to close deals. Salesmen typically face a difficulty justifying the reason for reaching out. Regardless of whethe...

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09 Dec

How Properly Projecting Sales Cycles Ensures Growth

Posted on December 9, 2012 by Keith Petri in Business, Business Operations, Sales with 1 Comments

Consulting for small businesses across verticals affords me the ability to continuously learn. I am exposed to a number of industry specific challenges, but periodically find myself faced with a recurring problem faced by clients across all industries. Recently I have seen numerous clients confro...

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05 Dec

Formalizing the Sales Process

Posted on December 5, 2012 by Keith Petri in Business, Business Operations, Sales with 6 Comments

A business is only as strong as its weakest process. Having clear guidelines for all tasks is essential to maintaining a level of consistency in your brand image, client communications, and quality of work. As previously discussed, formalizing processes is a prolonged exercise that grows with a c...

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My name is Keith Petri.

// CEO @ loc.kr
// GP @ Gambit.co

Previously Chief Strategy Officer at Screen6 (acquired by SambaTV), VP Strategic Partnerships at IgnitionOne, SVP Strategic Partnerships at Human Demand (acquired by IgnitionOne), SVP Business Development at eDealya (acquired by Human Demand), owner of CNSLT.us & Founder/CEO of iGottaGuide (acquired by GetYourGuide). Educated in business, economics, and studio art with a strong passion for marketing and technology. Learn more...

Keith Petri

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@karrisaarinen @rsms We have a patent pending on our filtering system... Reach out, I'll set you up. lockrMail.com

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@saranormous @karrisaarinen I'd love to show you a new tool in your arsenal for this... lockrMail.com

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@Austen I'm in(terested).

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๐Ÿ”ฅ @lockr_digital in the wild... twitter.com/sathaxe/statusโ€ฆ

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@adzandads @mjbarash @ericfranchi @andymonfried @tkawaja @Richymediaguy I believe we are in agreement, but there is not currently a system (that I am aware of) that acts on behalf of the consumers' best interests. Any and all systems created are currently acting as agents on behalf of the publisher, brand, or martech vendor (in all situations).

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