05 Apr

“Real-Time” Doesn’t Mean What You Think It Means – But It Should

These days, ad tech firms are throwing around the phrase “real-time” the way that some supermarkets throw around the phrase “freshly baked.” It sounds nice, right? You think you know what that means. That loaf of bread might have been “freshly baked” at some point – but was it “freshly baked” a w...

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02 Apr

The Ever-Moving Target of Cross-Device Tracking

Nearly every advertiser today understands the importance of cross-device tracking as it relates to delivering informed, seamless marketing and customer experiences. However, very few understand just how complicated and challenging it is to tap into reliable cross-device data. The fact of the mat...

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11 Apr

THINQACTION | Transform Potential into Performance

Antonio Neves is anything but a typical advisor. It was during the first week of 2011 that I was introduced to Antonio, my now advisor and more importantly, friend.

Antonio Neves enabled me to focus on my priorities, set clear short-term goals and accomplish my dreams. As a personal advisor, A...

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