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27 Jan

Breaking Down Mobile Ad Targeting

Posted on January 27, 2014 by Keith Petri in Ad Tech, Data, Geo-Location, Mobile, Technology, Twitter with 0 Comments

Mobile advertising technology is continuously improving. The ever-changing landscape is a result of consistent improvements to hardware and software, fragmented components and multiple operating systems available in the market, updates to wireless infrastructure, shifts in industry regulation, an...

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13 Jan

Data & Context in 2014

Posted on January 13, 2014 by Keith Petri in Ad Tech, Business, Data, Marketing, Mobile, Technology with 0 Comments

The dawning of a New Year brings a surfeit of “Predictions for 2014” posts. While there are numerous topics, I’m interested in discussing some that touch on the state of technology – specifically, how the driving force behind the internet (advertising) will change, and what that means for consume...

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My name is Keith Petri.

Head of Platform at SambaTV // GP @ MeetGambit.com

Previously Chief Strategy Officer at Screen6 (acquired by SambaTV), VP Strategic Partnerships at IgnitionOne, SVP Strategic Partnerships at Human Demand (acquired by IgnitionOne), SVP Business Development at eDealya (acquired by Human Demand), owner of CNSLT.us & Founder/CEO of iGottaGuide (acquired by GetYourGuide). Educated in business, economics, and studio art with a strong passion for marketing and technology. Learn more...

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@Trace_Cohen @mdudas The scariest part of this tweet is that it has been 3 months! Crazy.

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@carsonjonze I’m going through the same later today and believe it is time to start fresh. You can always re-download fonts. Better to not bring along all the baggage hidden...

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@bzises I missed that day in school :/

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Hey @UPLIFTDesk, can you look into my order fulfillment to clarify timing of delivery? Thanks.

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RT @katepmcandrew Invest in the companies you wish to see in the world.

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