02 Sep

GenJuice Teaches You How to Achieve: BRAND ROCKSTARDOM

Earlier this week, the GenJuice team released a SlideShare presentation outlining “how you can get ‘there’ as a nobody.” The following is a brief overview sprinkled with some personal insights, followed by the embedded presentation.

DISCLAIMER: I was the Community Manager for the GenJuice tour...

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20 Aug

Weekly Wrap Up – 8.20.10

The “Weekly Wrap Up” post is published every Friday and highlights the concluding weeks activities and events through text, images and video. I hope you enjoy and encourage you to subscribe via RSS and/or Email.

Unlike last week, I welcome this beautiful Friday morning. I have been incredibly ...

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22 Jul

Perfectly Executed

Marketing agencies have been attempting to leverage the power of social media since the medium gained momentum beyond early adopters. Recently, there have been two campaigns that have caught my attention: Old Spice and Captain Morgan.

The advertising agency Wieden + Kennedy recently shocked th...

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03 Jul

Your Facebook Profile: Market Research for Businesses

Facebook is well known for allowing its community to engage with each other through simple wall posts, entertaining games and niche communities (Groups & Fan Pages). What users may be unaware of is the information made available to the third party programmers through Facebook Applications.

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